Asking questions through sketches; what areas can we explore and push forward?
Homepage layout
Newsletter Sign Up Form
Increase the focus on the donation call to action.
Highlighting the organizations successes and the achievements builds trust.
Strong call to action for the wraparound service.
Clearly defining the possible actions on the page.
Adding success stories can help relate to the visitors.
Highlighting your previous donors in a "Hall of Fame" can provides a reward for action.
Large photos builds sentiment.
Donating should lead to a well thought out thank you page.
Enumerating the process of adoption can make it less overwhelming for the visitor.
Restructure the about page, add details of employees to build trust.
Video box will increase the quality of the pages and therefore increase the tangible value of the page.
The culinary section is a clear area for growth, providing a lot of value.
Increase donor traction.
