Rebekah Children's Services ZURBwired2011 Overview


Define Phase

Define

Strategy

Project Goals

Business Goals

  • Service Strategy
  • Competitive Review
  • Company Interviews
  • Market Snapshot
  • Business Metrics
  • Goal Mapping
  • Positioning

User Needs

  • Analytics
  • Web Audit
  • Customer Interviews
  • Customer Profiles
  • Customer Segments
  • Surveys
  • Touchpoint Map
  • Mental Models

Opportunities

Blueprint

Frame Phase

Frame

Tactics

Ideation

Content/Function

  • Functional List
  • Use Cases
  • Messaging
  • Controlled Vocab.
  • Content Outline
  • Content Notes
  • Content Draft
  • Card Sorting

Structure/Interface

Requirements

Development Plan

Implemenet Phase

Implement

Implementation

Exploration

Visual Design

Front-End Code

Style Guide

Finished Project